5 Reasons You Should Have Ask-a-Librarian on Every Page of Your Website

To get the most value out of your library’s services and provide patrons with the highest level of service, it is important to make it as easy as possible for your patrons to connect with those services The best way to connect patrons with your Ask-a-Librarian service is to have Ask-a-Librarian tabs, links or buttons […]

25 Great Text Messaging Acronyms You May or May Not Need to Know for Your Text-a-Librarian Service

Do you speak text? Your patrons speak many languages, and you can’t learn them all. But one thing you can do to improve service to your patrons is familiarize yourself with some of the more common terms and phrases in their languages of preference. If your patron is text-savvy enough to be texting his or […]

Reasons to Use Mosio for SMS Text Message Reference at Your Library

This is a re-formatted version of our presentation that can be viewed on Slideshare, providing you with some basic information as to why more librarians choose Mosio to equip their libraries to communicate with patrons on the go. The full presentation is embedded below. Reasons to Use Mosio’s Text a Librarian Mobile Carrier Approved Text […]

New TaL Feature: Holiday Auto Responders

Holiday Auto Responders…you can use them for anything, not just holidays! In preparation for the upcoming holidays, the Mosio development team has been hard at work improving the Text a Librarian experience. Today we’d like to introduce a simple but helpful new feature: Holiday/One-time Auto Responders. Everything is explained below as well as in your […]

Shiny New Things: Beware of Early Adoption When Implementing Technologies at Your Library

This post is from an entry I did a few months back for Attack!, a guerrilla and event marketing services agency I co-founded and where I served as President before co-founding Mosio, but the fundamental ideas are the same: new technologies and gadgets are great for those of us who love the newest shiny things […]

Patron Relationship Management (PRM) – Mosio’s Future in Libraries

As we gear up for another ALA Annual the company has had some interesting discussions on new announcements and our directions in the world of library software. A couple of weeks ago I had a great meeting/conversation with one of our partners and the discussion of library customer service came up. At the end of […]

Answer Text Message Questions With QuestionPoint

Today Mosio’s Text a Librarian goes live with OCLC’s QuestionPoint.  Libraries who are customers of both can choose to have text message questions show up and be answered in QuestionPoint. Librarians who are staffing QuestionPoint will be able to immediately answer text questions, noticeable by a “TXT MSG” prefix and a new answering interface. Text […]

Text a Librarian’s Post to Twitter Button and Why It’s Great: User Generated Marketing for Libraries

Post Your Library’s Questions and Answers to Twitter A “Post to Twitter” button on websites isn’t a new functionality, but after giving it some thought, we decided to add it to Text a Librarian. The reason? It’s User Generated Content that engages patrons and markets your library services. SEO + Social Marketing + Patron Engagement […]

New! Simple but Effective Feature: Text for Instructions

“Aren’t you oversimplifying this? Yes. That’s the whole point.” From the Steve Krug’s new book, Rocket Surgery Made Easy We’ve added a simple, but very effective feature we call “Text for Instructions.” Simply stated, it means your patrons only have to text your keyword to 66746 for instructions on how to use your service. What happens […]