Today Mosio’s Text a Librarian goes live with OCLC’s QuestionPoint. Libraries who are customers of both can choose to have text message questions show up and be answered in QuestionPoint. Librarians who are staffing QuestionPoint will be able to immediately answer text questions, noticeable by a “TXT MSG” prefix and a new answering interface. Text […]
Tag Archives: oclc
Using QR Codes in Libraries – Thoughts and a Free QR Code Generator
QR Codes – Mobile’s Secret Decoder Ring There seems to be quite an interest about the use of QR codes in libraries lately. I personally have mixed feelings and am still wondering if it’s a bandwagon worth jumping on just yet. Are they cool? Yes. They’re a cell phone’s version of a secret decoder ring. […]
Library Marketing Tips, Part 1: Avoiding the Noise (Templates Inside)
2) Choose more than one method, include one you absolutely know will work. Prior to being in the mobile industry, I worked in internet advertising and guerrilla marketing, both when they were considered very new. I saw over 400 campaigns take place and always noticed one thing: the brands utilizing more than one method or […]