Google Talk Workarounds for Mosio for Libraries Notifications (Not Using Hangouts)

A Public Library Mosio patron writes, “We’ve been using Google Talk to notify us of new Text a Librarian questions. Now that Google Talk has been discontinued (and sort of replaced by Google Hangouts), we’re finding that Google Hangouts is not notifying us of new Text a Librarian messages. What do you recommend for a library […]

4 Ways Text Messaging Can Improve Your Patron Communications

A recent Pew study revealed that 80 percent of American cell phone owners use text messaging as a means of communication, sending or receiving an average of 41.5 text messages per day. For the 18-24 age group, 97 percent of cell phone owners text, sending or receiving an average of 109.5 texts per day. One […]

25 Great Text Messaging Acronyms You May or May Not Need to Know for Your Text-a-Librarian Service

Do you speak text? Your patrons speak many languages, and you can’t learn them all. But one thing you can do to improve service to your patrons is familiarize yourself with some of the more common terms and phrases in their languages of preference. If your patron is text-savvy enough to be texting his or […]

Reasons to Use Mosio for SMS Text Message Reference at Your Library

This is a re-formatted version of our presentation that can be viewed on Slideshare, providing you with some basic information as to why more librarians choose Mosio to equip their libraries to communicate with patrons on the go. The full presentation is embedded below. Reasons to Use Mosio’s Text a Librarian Mobile Carrier Approved Text […]

Patron Relationship Management (PRM) – Mosio’s Future in Libraries

As we gear up for another ALA Annual the company has had some interesting discussions on new announcements and our directions in the world of library software. A couple of weeks ago I had a great meeting/conversation with one of our partners and the discussion of library customer service came up. At the end of […]

New! Simple but Effective Feature: Text for Instructions

“Aren’t you oversimplifying this? Yes. That’s the whole point.” From the Steve Krug’s new book, Rocket Surgery Made Easy We’ve added a simple, but very effective feature we call “Text for Instructions.” Simply stated, it means your patrons only have to text your keyword to 66746 for instructions on how to use your service. What happens […]

Library Marketing Tips, Part 1: Avoiding the Noise (Templates Inside)

2) Choose more than one method, include one you absolutely know will work. Prior to being in the mobile industry, I worked in internet advertising and guerrilla marketing, both when they were considered very new. I saw over 400 campaigns take place and always noticed one thing: the brands utilizing more than one method or […]

Mobilized: Text a Librarian on the iPhone / iPod Touch

We recently tested out Text a Librarian on the iPhone 3GS and had great success. Love your iPhone or iPod Touch? So do we. Mosio’s Text a Librarian works perfectly on both. iPhone Screen Shot: Mobile reference for librarians who enjoy being mobile. We don’t recommend using a mobile phone as your sole text messaging […]