Today’s Library Thought Leader is Aaron Tay, Reference Librarian with the National University of Singapore. As you know, the theme of this Q&A series is “Patron Relationship Management” or PRM. What areas of PRM are you seeing where libraries can benefit the most? To me Patron Relationship Management refers to tracking, managing of customer/patron needs […]
Category Archives: mobile reference
Reasons to Use Mosio for SMS Text Message Reference at Your Library
This is a re-formatted version of our presentation that can be viewed on Slideshare, providing you with some basic information as to why more librarians choose Mosio to equip their libraries to communicate with patrons on the go. The full presentation is embedded below. Reasons to Use Mosio’s Text a Librarian Mobile Carrier Approved Text […]
Mosio CEO Interview on UNTETHER.tv Discussing Text Messaging in the Mobile Workforce and Text a Librarian
I was interviewed by Rob Woodbridge @RobWoodbridge last week on UTETHER.tv (conversations with mobile industry rock stars). In the interview we discuss how Jay Sachdev and I got into the mobile business, our flagship product “Text a Librarian” and our new mobile software as a service product for mobile workforce automation, FieldForce Mobile. Thanks Rob […]
Patron Relationship Management (PRM) – Mosio’s Future in Libraries
As we gear up for another ALA Annual the company has had some interesting discussions on new announcements and our directions in the world of library software. A couple of weeks ago I had a great meeting/conversation with one of our partners and the discussion of library customer service came up. At the end of […]
Mosio and Text a Librarian’s Post to Facebook Function: Now Live!
In February we launched a “Post to Twitter” function within the Mosio mobile messaging platform and Mosio’s Text a Librarian. We wrote a blog post about why this was good for libraries: user generated marketing. I’ve pasted the original blog post about why it was good for libraries below. It’s great for every business and […]
Mosio and Text a Librarian on the iPad
Back in January I wrote a blog post titled “The iPad, Tablets and E-Readers in Libraries: Game Changers or are they just Another Mobile Technology?” My decision was that I was uncertain, but suspected they were just another mobile technology. This weekend I got one and I have to say, I love it. I think […]
Answer Text Message Questions With QuestionPoint
Today Mosio’s Text a Librarian goes live with OCLC’s QuestionPoint. Libraries who are customers of both can choose to have text message questions show up and be answered in QuestionPoint. Librarians who are staffing QuestionPoint will be able to immediately answer text questions, noticeable by a “TXT MSG” prefix and a new answering interface. Text […]
Text a Librarian’s Post to Twitter Button and Why It’s Great: User Generated Marketing for Libraries
Post Your Library’s Questions and Answers to Twitter A “Post to Twitter” button on websites isn’t a new functionality, but after giving it some thought, we decided to add it to Text a Librarian. The reason? It’s User Generated Content that engages patrons and markets your library services. SEO + Social Marketing + Patron Engagement […]
Using QR Codes in Libraries – Thoughts and a Free QR Code Generator
QR Codes – Mobile’s Secret Decoder Ring There seems to be quite an interest about the use of QR codes in libraries lately. I personally have mixed feelings and am still wondering if it’s a bandwagon worth jumping on just yet. Are they cool? Yes. They’re a cell phone’s version of a secret decoder ring. […]
New! Simple but Effective Feature: Text for Instructions
“Aren’t you oversimplifying this? Yes. That’s the whole point.” From the Steve Krug’s new book, Rocket Surgery Made Easy We’ve added a simple, but very effective feature we call “Text for Instructions.” Simply stated, it means your patrons only have to text your keyword to 66746 for instructions on how to use your service. What happens […]