Archive for the ‘social networks’ category

Audio and Video Messaging – GoldMail Offering Free Version (Sweet)

February 4th, 2010

GoldMail announced today that they’re offering a freemium version of their audio slideshow messaging software. We’ve been a GoldMail customer for awhile now, thought of a great way to use text messaging for sales people to be able to “text a GoldMail” when out in the world and I’m happy to see them offering a free version. I think many organizations will benefit from it, definitely a great fit in sales, marketing, training or even just fun presentations. It’s easy, viral and extremely useful.

Videos grab people’s attention and there’s something about being able to easily add a personalized voice message to a slideshow (or powerpoint) that makes this technology a homerun. Add the email (or embeddable code) element and you have a product that literally sells itself. You watch a GoldMail to learn what it is, how cool is that?

If you’re in any business that needs to update content on a regular basis and benefits from a personalized message over a canned one (who doesn’t?), definitely check it out and let me know what you think in the comments.

The iPad, Tablets and E-Readers in Libraries: Game Changers or Are They Just Another Mobile Technology?

January 26th, 2010

My wife loves to read magazines and books every night after work. I love to read articles on my iPhone. The problem is that when you’re reading a magazine or a book, it’s obvious what you’re doing. When I’m “reading” my iPhone, in her eyes, I’m working. Yes, some of them are articles, news and blog posts about work, but many other times they are not. I can’t think of too many other reasons currently why I’d like an iPad, which is being announced by Apple tomorrow.

Note: I have $.50 riding on the fact that it’s called an iPad and plan on using my winnings to pay for half of a bus ride on MUNI.

There has been a lot of talk around the office about what this and other e-readers will do for the publishing industry and we’ve signed up to get our Kindle Devloper’s Kit, but based on some of the recent news and talks that happened at ALA Midwinter recently, it got me thinking again about libraries and how e-readers and specifically the iPad will change or not change libraries.

Here’s what I’ve determined: Outside of the discussions going on about mobile technologies in libraries, I don’t think it will change it too much. The iPad will offer some great new graphic interfaces where buttons will be bigger, browsing experiences will be more tactile (as the iPhone and other mobile phones do), but e-readers and libraries becoming more mobile-friendly will play into the fact that an iPad will just be a bigger version of the iPhone. Obviously at this point I haven’t seen one, so I’ll update if I’m wrong, but I can’t help myself in thinking people will be holding up the iPad to their ears as a silly joke, looking like they’re talking on an iPhone.

So we’re back to mobile. Do I think libraries should start spending money and resources to develop iPad Apps? Absolutely not. In fact, we don’t think libraries should spend money and resources on iPhone Apps. If you need some great reasons, Michelle Kraft (AKA the Krafty Librarian) just wrote a great piece called “Stop the App Madness” and Jason Griffey’s proclamation of 2010 being the Death of the App is actually something we’ve talked about a lot over here. And while it’s great to see these things talked about in the library community, we’ve noticed that Google is betting on the mobile web, plus some research stating that the cloud will replace mobile apps (and their stores) in the next five years.

All of this said, I’m looking forward to seeing how the iPad and e-readers “change” libraries, but only time will tell. In the meantime, I’m really looking forward to seeing what it looks like and ultimately what it does, other than to let my wife know I’m reading and not answering work emails.

Mosio Featured : inGEN Magazine

November 11th, 2009
(click for larger image)

Mosio Featured in inGEN Magazine’s “Movers and Shakers” Issue, November 2009

Who doesn’t love a little recognition? We’ll take it. This month Mosio is featured in inGEN Magazine along with some great local entrepreneurs, including Aaron Patzer (Mint.com), Chip Conley (Joi de Vivre Hotels), Ted Rheingold (Dogster.com) and Bijan Mirashi (Xoopit).

Page 42.

RefStart: Virtual Reference + Social Media + Search =)

September 10th, 2009

RefStart

It’s official, RefStart is now LIVE!

When Text a Librarian launched at ALA Midwinter in January earlier this year, we began hearing of the difficulties of managing all of the various virtual reference utilities, social networks, search engines and reference sites available. “I wish I could have everything in one place” became a current theme. We immediately started research and development for what would become RefStart.

When describing RefStart, we tell people to think of it as two separate, but cohesive, parts: Personal Start Pages & The Toolbar.


The Start Page

Recently, we wrote a blog post about start pages tipping our hats to those individuals who pioneered the idea of using start pages like iGoogle, Pageflakes, etc. as external library resources for patrons and to help increase workflow efficiencies internally. It made perfect sense to develop RefStart with the functionality to include your own personal start page, to build one or to use one of our templates. Please click here to read more about start pages.
Update: Netvibes started “frame busting” so we no longer recommend them as a useful option for RefStart.

iGoogle Library Reference Tools Start Page

[iGoogle is one example of a personal start page]


The Toolbar

The RefStart Toolbar provides customizable quick links, IM reference logins, 7 single-click search engines and full integration with Text a Librarian. No matter how often you change your start page, you will always “take the toolbar with you.”

RefStart_Toolbar

Quick Links: These are 4 customizable quick links to bookmark your favorite sites for quick, easy access. You can edit/change these as often as you like.

Search: RefStart is linked with 7 search engines: Google, Bing, Librarian’s Internet Index, WorldCat, Library of Congress, Wolfram|Alpha and Twitter. Simply type your search term(s) into the box and click on the logo of the search engine you want to use to perform the search.

Chat Launch: Using the chat launch drop-down menu, select a chat program to open up in a new tab. Login to your account and begin chatting.

Text a Librarian Notification: A flashing red box lets you know that a new question has posted to your Text a Librarian microboard. Simply click on the link inside the red box or click the Text a Librarian logo on the left side of the RefStart Toolbar to be taken to the microboard.

The Result

Combine those two elements and you have RefStart: A dynamic, web-based mobile reference utility to help increase reference productivity…and to make your life easier.

RefStart Pageflakes Template

RefStart Pageflakes Template

RefStart is a free, standard feature of Text a Librarian. If you would like to see RefStart in more detail, sign up for a live demo. Questions, comments or feedback? Email refstart@textalibrarian.com.

Thanks for reading!

How Important is Patron Privacy at Your Library? 5 Tips for Increased Security

July 31st, 2009
How Important is Patron Privacy at Your Library?

How Important is Patron Privacy at Your Library?

I’ve never ever had a librarian tell me “we do not care about patron privacy or security at our library.”  And come to think of it, I haven’t had them even say it’s not that big of a deal. Security breaches stink and they can be harmful as the news of Twitter’s secret information exposed shows.  But they’re also embarrassing and ultimately very time consuming for those involved.  What’s more, there are simple things that can be done to avoid them, keep things secure and keep patron (and librarian) information private.

In the past 2 weeks, I have seen or read about 3 serious instances of security/privacy issues that could have been avoided if people within organizations would have been a little more careful or at least aware that their actions were viewable by others:

1) A user id and password posted on a blog by a library. We notified them to let them know.
2) A user id and password tweeted from one twitter user to their client, unaware that their @reply could be seen by others.
3) Twitter getting hacked by someone guessing an employee’s password on a Google Apps account.

I had a quick talk with our CTO to find out what he would say are 5 helpful security tips for libraries, or any business for that matter, to consider.  He gave me 6, the nice guy.

1. Whenever possible, don’t share user ID/logins between librarians.
Every time a login is shared, you’re creating more of an opportunity for a security breach.  The same as trying to keep a secret: the more people you tell, the more chances of it not being a secret.  The idea here is that if something happens, you can delete that user without disrupting everyone else.  Sometimes you have to share log-ins.  Understandable, so if you have to share, make sure the password is VERY unique but easy for everyone to remember.  Consider changing it regularly.

2. Assume that blogs, wikis, websites, Twitter, Facebook, etc, are viewable by the public and that everyone can read them.
It’s actually not the case, many of them can be hidden behind passwords, but as long as people second guess what they’re posting and thinking it’s possible for someone to see, you are creating a more secure environment.

3. Use or create systems that don’t show or store private patron information.
This is the one we see the most, unfortunately.  It’s done using hacks and work-arounds in the name of simplification, cost cutting, etc.  One of the librarians who advises us said “many people are using hacks because they want to be able to offer services to patrons, but I’m seeing more people understand it is simply not worth the risk.”  We believe if you can see a patron’s information, others can too.  If you’re using Google products, you have to delete information 3 times: inbox, sent box and then the trash (information is stored in the trash folder).  Sound a little paranoid?  Ok, but understand this is a blog post about security tips.  We care about security and hope you appreciate it.

4. Use Google Alerts for your library name to ensure that information posted about your library is what you want it to be.
These are easy to set up and easy to manage.  You can set them for select words/terms (the name of your library for starters) and control when they’re sent to you.  If someone is posting information about your library, you may not be able to get them to remove it, but at least you’ll know what it is.  Besides the security element, they can be pretty fun and you’ll be able to see when people are tweeting about how much they love you.

5. HTTPS: The “S” is for “Secure”
This is something you might not be able to do on your own, you’ll have to speak with IT or ask any web services you’re using if they offer it.  Simply stated, if you’re on a Wifi (most libraries are), or any sort of LAN network, and you login to a page without HTTPS, anyone in the network can sniff out your password.  HTTPS is what banks and/or credit card companies use online.

BONUS TIP (thanks Jay!)
6. If you only have one strong password, make sure it’s your email password!

Password “reset links” all work via email.  If someone can log into your email, they can get into anything.  Make sure your email password is used ONLY for your email and that it’s hard to guess.

So there you have them.  If anyone thinks of any more, please feel free to post them in the comments section.  There are obviously various ways hackers can cause harm, recently some experts found that they can get private information from an iPhone security flaw through text messagaging.  The difference is that some security issues are things hackers are going to find ways into.  The others are choices people can make to be a little more secure.


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