Marketing Lessons from NYPL – 3 Great Executions that Built a Buzz

“The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself” ~ Peter F. Drucker The unparalleled way to promote your service or product would be to intrinsically build within that product or service the finest features the customer would want that type of […]

Four Reasons Online Customer Service Matters to Libraries

Four Reasons Online Customer Service Matters to Libraries A library’s power lies in the information it houses. Getting that information to patrons is the number one task of any librarian. We are lucky to live in an age where a library can extend its influence well beyond its walls, reaching patrons anywhere, anytime. A strong […]

Patron Support Tips: Technology Learning As Process

Technology Learning As Process What if we transformed the notion that technology is something to learn, and instead, cultivated an understanding of technology learning, and the support it requires, as a continuous action? This thought was fresh in my mind this week as I prepared my schedule for the South By Southwest Interactive (SXSW) conference […]

Mosio’s Text a Librarian is now Mosio for Libraries: Multi-Channel Customer Support Software for Libraries

For awhile now, our customers have been simultaneously paying us a compliment, but also making a huge feature request: “I wish we could answer all of our patron’s questions this way.” We were flattered, we’ve been listening and now we can say we have fulfilled that wish. Well, almost. Libraries using our software can now […]

Customize Your Support Tabs / Widgets – Mosio’s Patron Support Software for Libraries

Customization is Here – Upload Your Library’s Own Support Tab Hello! Support Tab customization is here! You are now able to upload your own Support Tab design (or use one of the 70 we have created in our Support Tabs Gallery). This enables you to create a Support Tab that has the look and feel […]

Support Tabs for Library Websites – Mosio offers 70 different colors and types!

We just created a gallery of 70 support tabs for our customers to use and will be including the source file so you can make your own. They come in different colors, formats and text treatments to create a tab best suited for your website, blog or content management system. Mosio has created the best […]

Audacity & Innovation: Taking Risks and Shaking Things Up [Library Technology Tips]

Audacity & Innovation: Taking Risks and Shaking Things Up This was originally post in our Patron Support Tips Newsletter. Sign up for free! Flipping through Wired magazine recently, I read “How to Spot the Future,” a brief and informative look at how to recognize innovative, game-changing, technology trends. Rule #4? GIVE POINTS FOR AUDACITY. Audacity, […]

6 Steps to Change Up Chat Reference | Virtual Reference Software Tips

Free Patron Support Tips via Email – Sign up! When it comes to virtual services, chat reference provides a quick, reliable, and direct way to answer questions and resolve problems. The benefits are numerous: librarians can perform an efficient reference interview, quotes and links can be exchanged seamlessly between participants, conversations can be archived by […]

The Best Meebo Alternative for Libraries: Mosio’s Text a Librarian

Mosio’s Text a Librarian now includes Chat + Text Messaging + Email + Website Support Tab Widgets The Best Meebo Alternative for Libraries: Mosio’s Text a Librarian We’d like to start by congratulating the Meebo team on being acquired by Google. We had the chance to meet with a few of them back when we […]

Mosio’s Text a Librarian – Visit Booth #901 at ALA Annual – The Future of Patron Support Software

Until we figure out a way to offer kitten adoption at ALA conferences (we’ve definitely looked into it), we’re going to be at ALA Annual this year giving away our ever-popular Love Libraries QR Code Button, so come by and get one! New Features = Connecting With More Patrons SMS ALERTS: Text Message Alerts and […]