“How many people with short attention spans does it take to screw in a light bulb-wanna go on a bike ride?” An article from Ryan Lawler on GigaOm the other day, the ubiquity imperative and the economics of attention shines a bright light on the importance of ubiquity among content companies clamoring for the attention […]
Category Archives: Mobile Technologies
How Text Messaging Is Changing The World [Infographic]
Text messaging is awesome. So are infographics. An infographic about the power of text messaging? Super sweet. This infographic from MBA Online showcases some powerful stats about text messaging as a communication medium. A few of our favorites: * Texting is the #1 most data service in the world. * 193,430 text messages are sent […]
Should your library implement a Foursquare strategy? Only 17% of mobile users check in.
We’re all susceptible to hype, especially those of us in the mobile technologies industry. Hype is fun, it’s great getting excited about things. There has been a huge buzz building in the library space over the past year or so regarding Foursquare, Facebook Places and other location based services (LBS). When David Lee King (a […]
Library Mobile Apps: Developing an iPhone app is more expensive than most people think.
Reposted for Libraries from Mosio’s Company Blog A colleague sent me a stack overflow thread today entitled “How much does it cost to develop iPhone applications?” It’s worth taking a look at, most interesting is an answer suggesting around $10,000 ($50/hr for a Developer and $50/hr for a Graphic Designer x 200 total hours), which […]
Mosio CEO Interview on UNTETHER.tv Discussing Text Messaging in the Mobile Workforce and Text a Librarian
I was interviewed by Rob Woodbridge @RobWoodbridge last week on UTETHER.tv (conversations with mobile industry rock stars). In the interview we discuss how Jay Sachdev and I got into the mobile business, our flagship product “Text a Librarian” and our new mobile software as a service product for mobile workforce automation, FieldForce Mobile. Thanks Rob […]
Client Testimonial: Mosio’s Mobile Text Messaging Services for Events and Conferences
We absolutely love when clients are happy with our service. It might sound a bit cliche, but it’s true. We love happy clients because they make our job so much easier. With a few of us as parents or parents-to-be, we’re proud to have the PTA as a client. Taken from an article entitled PTA: […]
Shiny New Things: Beware of Early Adoption When Implementing Technologies at Your Library
This post is from an entry I did a few months back for Attack!, a guerrilla and event marketing services agency I co-founded and where I served as President before co-founding Mosio, but the fundamental ideas are the same: new technologies and gadgets are great for those of us who love the newest shiny things […]
Patron Relationship Management (PRM) – Mosio’s Future in Libraries
As we gear up for another ALA Annual the company has had some interesting discussions on new announcements and our directions in the world of library software. A couple of weeks ago I had a great meeting/conversation with one of our partners and the discussion of library customer service came up. At the end of […]
SMS from Red Phones!?
I was intrigued by the news that both President Obama and Russian President Medvedev would prefer to communicate with each other via texting and email. It seems as if Obama’s much-discussed addiction to his Blackberry before moving into the White House still influences his communication customs. Some habits are hard to break but it also […]
Mosio and Text a Librarian’s Post to Facebook Function: Now Live!
In February we launched a “Post to Twitter” function within the Mosio mobile messaging platform and Mosio’s Text a Librarian. We wrote a blog post about why this was good for libraries: user generated marketing. I’ve pasted the original blog post about why it was good for libraries below. It’s great for every business and […]