Category Archives: mobile libraries

Library News: Digital public library with vast archive opens, ‘Libraries’ come in all shapes and sizes these days, US Presidential Libraries Contribute to Research, Education

Children read at the Centre de Lecture et d'Animation Culturelle (CLAC) in Byblos. [Photo courtesy of CLAC Byblos]

Library director hope smart phone app will help slow declining circulation

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Sacramento library adds 3-D copier to its bag of tricks

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Digital public library with vast archive opens

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Library Usage Increases

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Holyoke to promote child literacy by creating ‘mini-libraries’ at police substations, stocking cruisers with books

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‘Libraries’ come in all shapes and sizes these days

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York County Libraries to release mobile app, YCL Mobile

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lsley Library provides digital local newspaper collections

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Libraries are vital to the community

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Study: People still see value of libraries

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Baylor Central Libraries buys almanac signed by Ben Franklin

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Aztec Library expands technology with free tech classes, smartphone app

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Library continues expanding collection

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Cambridge libraries go beyond the bookmobile

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Library releases app for phones

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Libraries set to provide free wi-fi

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Libraries still relevant today

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US Presidential Libraries Contribute to Research, Education

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Public libraries in Lebanon: a novel phenomenon

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Siouxland libraries strive to be more than just book places

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Public Library Extends Helping Hands for Computer Literacy

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National Library of Scotland to hire ‘Wikipedian’

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George Demko: Library is as relevant as ever in electronic age

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Libraries are a tech and reading hub

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Saving America for posterity at the Library of Congress

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Marketing Lessons from NYPL – 3 Great Executions that Built a Buzz

Credit: Fast Code Design

Credit: Fast Code Design

“The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself” ~ Peter F. Drucker

The unparalleled way to promote your service or product would be to intrinsically build within that product or service the finest features the customer would want that type of product to embody. This accurately defines the formation and continued success of the New York Public Library (NYPL).

Originally executing its architectural grandness, continuing with the library’s holdings while staying current with technology, NYPL continues to grow with the times while remaining a historic landmark.

There was considerable wisdom exercised in the amalgamation of great architecture with a great library, the one can’t help but complement the other. This is one of the original defining executions of the New York Public Library. The Beaux-Arts masterpiece, constructed with white Dorset marble, featuring a wide staircase guiding library patrons to three grand arches next to Corinthian columns supporting relief sculptures representing philosophy, romance, religion, poetry, drama and history. Edward Clark Potter’s famous sculpted stone lions Patience (Lady Astor) and Fortitude (Lord Lenox) guard the library’s south and north side, respectively.

The collection housed within the New York Public Library is itself another inherent marketing attraction. Some of NYPL’s permanent in-house residents include the Gutenberg Bible, an original manuscript copy of Thomas Jefferson’s Declaration of Independence, Charles Dickens’ favorite letter opener, a 1493 copy of Columbus letter announcing discovery of the New World, Jack Kerouac’s crutches, Truman Capote’s cigarette case, approximately 40,000 restaurant menus from the 1850′s to current and for the children or children at heart, the original Winnie-the-Pooh stuffed animals along with the thousands of books and items including musical scores, historic maps, art, recordings and manuscripts.

NYPL is hardly resting on its historical laurels alone in continuing to market their distinguished resource. Staying current with technology represents another mark of success with the NYPL. Patrons today can be seen throughout the library accessing Wi-Fi on their laptops. The library’s automated book delivery system sends books within minutes of request by conveyor to the Rose Main Reading Room (seats more than 600 readers) where the public can read with the help of the original Carre-and-Hastings lamps. NYPL’s marketing understands the value of social media, employing sites such as Twitter where in March 2013 they encouraged their Twitter followers at @NYPL to submit “poetic tweets” for their poetry contest. Along with Twitter, the library is staying current in marketing by using other sites including Facebook, Google, Tumblr, and Pinterest.

Continuing to embrace its past while staying mindful of the future, NYPL accommodates to changes that are necessary to continue forward. With its structural integrity, magnificent collections and current technologies, NYPL has continued to prove itself a marketing success.

Diane Perrine is a freelance writer and an academic librarian at the College of Central Florida in Ocala, Florida. She resides in Ocala Florida.
Her hobbies include gardening, hiking, bicycling, volunteering and learning something new everyday.

This article is provided by Mosio for Libraries. To receive these directly in your inbox, please register for our Patron Support Tips Newsletter.


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Four Ways to Promote Your Ask-a-Librarian Service

promote

Your Ask-a-Librarian service is a powerful research tool for your patrons, most of whom have come to expect quick and easy access to information and answers. Here are four promotional ideas to get the word out and help your patrons take advantage of this service.

1.  Instructional Sessions and Classes

One of the best ways to promote your Ask-a-Librarian service is to tell your patrons about it directly in informational literacy classes (for academic libraries) or computer and other instructional classes and workshops (for public libraries). A live demo in a class or group setting will really grab your patrons’ attention so they remember to use the service the next time they need information remotely.

2. Posters with QR Codes

Another great way to promote your Ask-a-Librarian service is by placing posters around your library building (and campus community, for academic libraries) advertising the service. Be sure to include a QR code to take patrons directly to your Ask-a-Librarian information page, where they can learn more about and use the service.

3. Social Media

Does your library have a blog, or a Facebook, Twitter, Instagram or Pinterest account? A great way to inform your patrons of an online service such as Ask-a-Librarian is to reach them when they are already online. If they are reading about your Ask-a-Librarian service from any of your social media accounts, then they are either on a computer or a smart phone, and they can go straight to the service and utilize it immediately.

4. Signs on Computer Monitors

Finally, placing small and unobtrusive announcement “bubbles” in the upper right-hand corner of your library’s computer monitors will certainly catch your patrons attention without being a distraction. One of the best methods to create these announcements is to use dialogue bubbles from MS Word. Type in your message, laminate the announcements, cut them out following the dialogue bubble outlines, and then attach one to the upper-right corner of each of your monitors using Velcro or another adhesive method.

These are just four ideas to get you started with your Ask-a-Librarian promotions, but you can come up with many more. The key is to be creative and have fun! When you connect your users with your library’s services, everybody benefits.

Michael English is an academic librarian and freelance writer/editor.

Library Customer Service: Online vs. In-Person (Ask a Librarian Software vs. Asking a Librarian in Real Life)

Library-Customer-Service-Mosio-for-Libraries

Libraries, and the folks who work in them, solve problems for patrons by connecting them with the resources and information that they need.

In today’s online world an ever-increasing amount of this help is taking place via the magic of the web and mobile technologies. Patrons are no longer face-to-face with the library staff who are helping them. Instead, they are communicating with the library from their homes, their offices, and on-the-go via their mobile devices.

Libraries today must be ready to deliver excellent customer service in this online environment. Top-notch customer service is something patrons have come to expect from libraries, and this service needs to extend to the growing world of virtual assistance.

Online customer service is applied in different ways than face-to-face customer service, but it adheres to the same two central precepts:

(1) Ensure the patron knows you are listening to his or her query and that you are committed to helping until his or her information problem is resolved; and

(2) Do it with a smile on your face.

Using Ask a Librarian Software you can achieve number one by frequently communicating with patrons so they know you have not left them. Remember, they cannot see you, so you must tell them exactly what you are doing. One minute of unexplained silence in a chat box can seem an eternity and is enough to lose a patron. If a search is taking longer than expected, give the patron frequent updates so he or she knows you are still with them.

To achieve number two, you must convey your smile with the language that you use. Phrases like, “It’s my pleasure to help you today,” “Have I answered all of your questions fully and completely,” and “Thank you for being so patient,” will go a long way towards conveying that smile and giving your patrons the warm, cared-for feeling they look forward to from a library interaction.

Michael English is an academic librarian and freelance writer/editor.

This article is provided by Mosio for Libraries. To receive these directly in your inbox, please register for our Patron Support Tips Newsletter.


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Library News: Technology in libraries improves access to the legal system, Library joins digital age of books, Electronic lending and public libraries

Central Branch of the Berkeley Public Library. Photo: Kaia Diringer

Libraries teach students to be technology smart

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Library to get new technology

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New library technology taking off

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Libraries Open Doors, Data to Digital Art Displays

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Library begins iPad loan program

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Berkeley library stays relevant with shift to digital

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New Tampa Library is Going Digital

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Technology in libraries improves access to the legal system

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Whatcom, Bellingham libraries offer digital versions of 100 magazines for free

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Electronic lending and public libraries

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Local Libraries Set for Online, Smartphone System

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How e-books circulate at Franklin County libraries

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Paris Public Library in Partnership with Recorded Books Announces eAudiobook Service OneClickdigital

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Library joins digital age of books

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A New Kind of Library

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Libraries of the future: What’s next for Washington County?

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Orlando-area libraries see surge in e-book demand

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Little Free Libraries, Community Reading Program

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Little Free Libraries spread across city, world

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Fort Bend County Libraries add new job, career tool to online database

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Talk: Exploring the Role of the City’s Public Libraries

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Audiobooks available for downloading from libraries

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Libraries for the poor make Room To Read founder feel rich

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Little Free Library phenomenon gains momentum

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Digital Magazine Partnership Benefitting Four Central Nebraska Libraries

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Found and listed by Mosio for Libraries – Patron Support Software for Libraries. All copyright belongs to original owners.

 

Library News Byte: Library offers new digital services, Vatican Library Goes Digital Under New Pope, Now, e-library for easy reading

Green Township residents Jacob Patterson, 8, left, reads a traditional book while his sister Emily, 11, reads a book on an ereader at the Delhi Township library.

Library Turns Tech Savvy

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Library offers new digital services

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Stamping out poverty as well as books? How libraries can support development

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Harrisburg Library’s new automation system is live April 9

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Area libraries to join new system

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Vatican Library Goes Digital Under New Pope

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Benton library will launch new software

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Local Brooklyn Public Library Branches Launch Laptop Loaner Program

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Now, e-library for easy reading

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New Jefferson County Library Collections Go Digital

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Libraries still play a pivotal role in educating South African youth

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How libraries can get kids reading

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Cuyahoga County Public Library sees online magazine service take off

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Little Free Library’ draws plenty of readers

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Advocates of Pre-K Pushing Obama: “Go To The Library”

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Click to read more

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Tiny library puts the word out on the street

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Library students buzzing about 24/7 coffee

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New at the library

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NLB to add 820,000 e-books to collection

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Leeds Library: Hidden cultural gem amid city centre life

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Libraries work to give readers new experiences

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School libraries shelve book-boosting plans as more student research goes online

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Delhi Library sees increased ebook rentals

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New mobile library bus added to Worcestershire’s fleet

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Found and listed by Mosio for Libraries – Patron Support Software for Libraries. All copyright belongs to original owners.

Library News: Subway library encourages commuters to read, Libraries adapt to digital revolution, The Greenest Libraries Have No Walls

Subway library encourages commuters to read

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Library Offers Programs

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Lansdale Public Library puts ‘Books in Motion’

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Local library teaches you to be techi

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Library takes kids back to ‘Wild West’

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Library sets a shining example

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Vatican Library rings in 2.8 petabytes of storage to digitize its archive of 80,000+ manuscripts

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Libraries offer weird things to draw new borrowers

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Public libraries: The new homeless shelters

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Libraries adapt to digital revolution

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Libraries no longer just for books

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Libraries have a future: FVRL

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The Greenest Libraries Have No Walls

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County libraries offer e-book services through Axis 360

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Public libraries offer digital services along with books, assist many Kentuckians in job searches

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Digital bookmobile to visit Mesa

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Virginia Tech libraries transforming for digital age

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The rise and rise of the ebook

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Rochester library offers ‘smart spot to play’

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Learn languages at the library

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Beyond books: Libraries expand their offerings

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Libraries offer nice selection of documentaries, too

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Library technology targets history buffs

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Library program motivates parents to read to children

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Library reduces fees if patrons read

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Found and listed by Mosio for Libraries – Patron Support Software for Libraries. All copyright belongs to original owners.

Library News Update: Library acquires new microfilm technology, Internet and the Libraries, Libraries Change To Meet New Needs

(Photo)

Park Hills Library adding new technology

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Internet and the libraries: Both are here to stay!

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Library acquires new microfilm technology

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We can connect you’: Libraries work to give readers new experiences

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SD2 rolls out new e-library program

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100 years… later, the library provides a good

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Libraries Change To Meet New Needs

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Library evolving into ‘third space’

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NYC Libraries: Despite City Cuts, Attendance Spikes

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County libraries’ card catalog goes digital

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E-Books Available at Jefferson County Libraries

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Little libraries to make books more accessible

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Major boost for libraries

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Hayner library undergoing significant software conversion

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Mahwah’s library offers e-readers for patron circulation

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Digital magazine access well worth checking out

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Nurse-in’ at library promotes awareness of breast-feeding issues

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Beaufort County libraries make reading fun with a number of programs for kids

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Promoting Literacy and Opening Libraries in Africa

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Surf the internet free of charge at libraries

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At Tacoma libraries, canned food for late fees

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Ohio libraries add digital movies, magazines

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E-books increase access at school libraries

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Phoenix library’s magazines going digital

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Digital libraries growing trend in campuses around nation

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Found and listed by Mosio for Libraries – Patron Support Software for Libraries. All copyright belongs to original owners.

Library News Byte: Library Services in the Digital Age, New Library Catalog In The Works, Bookless library foreshadows next-gen students, learning technologies

Check it out: Library’s summer reading program for kids is in the works is in the works

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Library hosting ‘Food for Fines’ program this month

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Library Services in the Digital Age

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Library adds online magazine check-outs

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Weber County Library gets tech-savvy

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More users as libraries embrace new technology

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For Future Reference: Far From Faltering in Digital Age, Libraries Thrive as Community Hubs

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Daily Herald: Libraries Set Records

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Mentor Public Library adds magazine app for e-readers/smart phone users

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Why Libraries Should Be the Next Great Start-Up Incubators

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Little’ libraries enrich North Texas neighborhoods

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Community College of Aurora Leads the Way in Technology by Using Cutting-Edge Kiosks to Expand Library Services

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Suburban libraries go digital, add services

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It’s not what a library stocks, it’s what it shares

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Library launches e-borrowing

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Longmont Public Library offers digital newsstand Zinio for patrons

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New library catalog in the works

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Library now even more user friendly

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Need a library book? Just point and click

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10 Great Technology Initiatives for Your Library

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New role for public libraries: small business incubators

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New Chromebooks Help Library Goers of All Ages Connect

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Libraries embrace changing demands

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Library brings new technology to community

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Bookless library foreshadows next-gen students, learning technologies

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Found and listed by Mosio for Libraries – Patron Support Software for Libraries. All copyright belongs to original owners.

 

Library News: Library services go on-line, Survey shows U.S. still values libraries, Library to get New Inter-Library System

Emmanuel College Library

Checking out technology: E-readers at Adair County library

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The greening of public libraries

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Tacoma Public Libraries Mobile App

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ALA Honors Five Libraries for Offering ‘Cutting-Edge’ Technologies

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Largo Library Checks In a New Checkout System

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Death of library greatly exaggerated

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Lodi Library to offer laptops for members to take home

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More than just books: Pew study details how technology has changed libraries

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Library services go on-line

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3D printers turn library into place of dreams

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Survey shows … U.S. still values libraries

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Library goes digital with magazines

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Today’s libraries offer much more than just books

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Libraries open horizons by heading outdoors

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Library blends Victorian elegance with modern technology

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Library of Congress Will at Last Convert 8-Track Collection to Digital

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Library use continues to increase

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Survey Finds Rising Reliance on Libraries as a Gateway to the Web

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Library has help for those challenged by computers, Internet

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Public library an evolving destination point

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Library to get new inter-library system

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New library collection highlights good reads, the old-fashioned way

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Millions of items checked out at Kentucky libraries

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Column: Rome library updates for changing times

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On Presidents’ Day, a rare peek into the heart of the Library of Congress

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