I was interviewed by Rob Woodbridge @RobWoodbridge last week on UTETHER.tv (conversations with mobile industry rock stars). In the interview we discuss how Jay Sachdev and I got into the mobile business, our flagship product “Text a Librarian” and our new mobile software as a service product for mobile workforce automation, FieldForce Mobile. Thanks Rob […]
Category Archives: software as a service
Mosio and Text a Librarian’s Post to Facebook Function: Now Live!
In February we launched a “Post to Twitter” function within the Mosio mobile messaging platform and Mosio’s Text a Librarian. We wrote a blog post about why this was good for libraries: user generated marketing. I’ve pasted the original blog post about why it was good for libraries below. It’s great for every business and […]
Audio and Video Messaging – GoldMail Offering Free Version (Sweet)
GoldMail announced today that they’re offering a freemium version of their audio slideshow messaging software. We’ve been a GoldMail customer for awhile now, thought of a great way to use text messaging for sales people to be able to “text a GoldMail” when out in the world and I’m happy to see them offering a […]
The iPad, Tablets and E-Readers in Libraries: Game Changers or Are They Just Another Mobile Technology?
My wife loves to read magazines and books every night after work. I love to read articles on my iPhone. The problem is that when you’re reading a magazine or a book, it’s obvious what you’re doing. When I’m “reading” my iPhone, in her eyes, I’m working. Yes, some of them are articles, news and […]
Simplicity in Mobile Software: Showing Instead of Telling
In Simplicity We Trust. One of the most difficult parts about being a start up is focus. Initially you look at a bunch of different ways your product solves problems in the name of getting customers. After you get a handful of customers buying your product, you’d think that problem would go away, you’d have […]
Why We Don’t Use Google Voice as an SMS Gateway
Google products are great and we use a handful of them at our office. But the question of using a “Google Voice SMS Gateway” for text messaging reference software has come up recently with regards to Mosio’s Text a Librarian, so we wanted to quickly explain why we don’t do it. The answer is simple: […]
Mosio Featured : inGEN Magazine
Mosio Featured in inGEN Magazine’s “Movers and Shakers” Issue, November 2009 Who doesn’t love a little recognition? We’ll take it. This month Mosio is featured in inGEN Magazine along with some great local entrepreneurs, including Aaron Patzer (Mint.com), Chip Conley (Joi de Vivre Hotels), Ted Rheingold (Dogster.com) and Bijan Mirashi (Xoopit). Page 42.
Text a Librarian Video – Text Messaging Reference Software for Libraries
Library Marketing Tips, Part 4: a Tool, a Trick and a How-To
There are enough topics around the subject of library marketing for an entire blog. In fact, Jill Stover posted to her blog, Library Marketing, Thinking Outside the Book, for 3 years and it has some amazing ideas. That said, we’re on the final week of Library Marketing Tips, so we’ve decided to throw in a […]
Library Software and Reference Technologies: Software as a Service (SaaS) Value
While reading a great article by Marshall Breeding about library automation and the state of the economy, I was very pleased to see Software as a Service (SaaS) listed as a lower cost strategy: “[a SaaS] arrangement involves a fixed, annual subscription fee, but it saves the library the costs of purchasing software licenses, server […]