Check it out: Library’s summer reading program for kids is in the works is in the works Read More Library hosting ‘Food for Fines’ program this month Read More Library Services in the Digital Age Read More Library adds online magazine check-outs Read More Weber County Library gets tech-savvy Read More More users as libraries […]
Category Archives: mobile phones
Library News: San Antonio plans one of the nation’s first bookless libraries, Library Finds 350 Lost Etchings, Libraries in Luxury Hotels
San Antonio plans one of the nation’s first bookless libraries Read More Emerging trend toward bookless libraries in a digital age Read More Plymouth: Library rolls out mobile device app Read More Library adds state-of-the-art equipment to read century old newspapers Read More NJ library now home to one of few remaining copies of oldest […]
Mobile Reading: In China, 25 Million People Use Only Their Cell Phones to Read Books
Earlier this year research showed that phone calls were officially the FIFTH most popular thing to do on a smart phone. Reading books (9 minutes, 22 seconds per day) naturally fell below the talk time (12 minutes, 6 seconds per day), but that is still rather significant. This article (full piece here) from The Atlantic […]
Library Mobile Apps: Developing an iPhone app is more expensive than most people think.
Reposted for Libraries from Mosio’s Company Blog A colleague sent me a stack overflow thread today entitled “How much does it cost to develop iPhone applications?” It’s worth taking a look at, most interesting is an answer suggesting around $10,000 ($50/hr for a Developer and $50/hr for a Graphic Designer x 200 total hours), which […]
Shiny New Things: Beware of Early Adoption When Implementing Technologies at Your Library
This post is from an entry I did a few months back for Attack!, a guerrilla and event marketing services agency I co-founded and where I served as President before co-founding Mosio, but the fundamental ideas are the same: new technologies and gadgets are great for those of us who love the newest shiny things […]
SMS from Red Phones!?
I was intrigued by the news that both President Obama and Russian President Medvedev would prefer to communicate with each other via texting and email. It seems as if Obama’s much-discussed addiction to his Blackberry before moving into the White House still influences his communication customs. Some habits are hard to break but it also […]
Mobile Marketing – You Can’t Win if You Don’t Play and While You’re at it, Play the Right Way
Apparently I won two free tickets to Wicked, the musical playing in San Francisco. Let me start by saying when I got this text message last night, I was thrilled. My wife and I have talked about going for a few months now and other things have come up. So on January 9th we were […]
Text a Librarian’s Post to Twitter Button and Why It’s Great: User Generated Marketing for Libraries
Post Your Library’s Questions and Answers to Twitter A “Post to Twitter” button on websites isn’t a new functionality, but after giving it some thought, we decided to add it to Text a Librarian. The reason? It’s User Generated Content that engages patrons and markets your library services. SEO + Social Marketing + Patron Engagement […]
Using QR Codes in Libraries – Thoughts and a Free QR Code Generator
QR Codes – Mobile’s Secret Decoder Ring There seems to be quite an interest about the use of QR codes in libraries lately. I personally have mixed feelings and am still wondering if it’s a bandwagon worth jumping on just yet. Are they cool? Yes. They’re a cell phone’s version of a secret decoder ring. […]
New! Simple but Effective Feature: Text for Instructions
“Aren’t you oversimplifying this? Yes. That’s the whole point.” From the Steve Krug’s new book, Rocket Surgery Made Easy We’ve added a simple, but very effective feature we call “Text for Instructions.” Simply stated, it means your patrons only have to text your keyword to 66746 for instructions on how to use your service. What happens […]