Tag Archives: sxsw

Patron Support Tips: Technology Learning As Process

Technology Learning As Process

pst_march2013_techprocess

What if we transformed the notion that technology is something to learn, and instead, cultivated an understanding of technology learning, and the support it requires, as a continuous action? This thought was fresh in my mind this week as I prepared my schedule for the South By Southwest Interactive (SXSW) conference and the Electronic Resources & Libraries (ER&L) #ideadrop house, a librarian-organized venue for all things libraries, technology, and innovation. Event organizers for both SXSW Interactive and ER&L #ideadrop use the SCHED conference scheduling tool, which was previously unfamiliar to me.
Quick learning? Necessary. Mistakes made? You know it. Two minutes into using SCHED, I had somehow created duplicate accounts. Twenty more circuitous minutes passed by before I realized that I could simply click on a star next to the session title to add it to my conference schedule. After repeatedly thinking, “There must be an easier way,” I discovered that there was, and it was there all along right in front of me. I was learning while doing, in real-time.  If SCHED had real-time support available on the site, it would have saved time, frustration, and an email to the help desk (email, an asynchronous solution in synchronous times).

pst_march_2013_ERLsched
While we aim to learn new technologies, technology learning itself is present progressive. It’s never complete. It’s a series of ongoing teachable moments, many self-taught, across platform and purpose, and riddled with frightening stumbles of uncertainty. Whether by training or trial and error, we eventually master the necessary skills and confidence to accomplish our objectives. That is, until the next required tech tool sends us back to square one. Sometimes, that’s ok. We experiment with the latest tech thing and compare it to what we know about the one we prefer, or are most experienced using (I’m still not over Instagram’s popularity eclipsing my old friend Flickr).
At other times, we don’t have the luxury of the exploration. Technology learning is an active, integrated part of our lives. We develop operational knowledge of how to achieve a desired outcome concurrent with actually creating it. More than ever, we, along with our customers, need active, integrated solutions for obtaining synchronous support when the answers aren’t obvious.  We’re all learning while doing, in real-time, every day.

Lisa Carlucci Thomas is the Director and Founder of Design Think Do, specializing in library innovation, technology, and creative services. Follow Lisa on Twitter @lisacarlucci.

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More Information About QR Codes – Are You Getting the Message?

qrcode

The hype surrounding QR codes is T–H–I–C–K! In libraries and even more so in marketing and advertising. It makes sense that everyone is excited about them. QR codes fairly easy to create, time making them is the only cost and even though one cannot track how many times they’ve been scanned (a big bummer in my opinion), there has to be some success with them or the excitement wouldn’t be there.

People with smart phones are pulling them out and scanning them when they see them, right? Do you have a QR code scanner on your phone? Did you scan my code above when you saw it? So are they worth it? I’m still not sure. Some would say “it’s better to have them so people have the option” and others would disagree.

Here’s what I definitely know: on my iPhone (3GS), I have 3 QR code Scanner apps. After being frustrated with two others because they wouldn’t read the scan properly, our CTO told me to get Optiscan because you start scanning and it just stops when it gets a scan rather than making you take a photo that might not be a good read. I’ve scanned less than 1 dozen QR codes total.

Here’s a presentation from this year’s SXSW about QR Codes and how they are everywhere. Below that I’ve embedded a cool Pet Shop Boys Remix video using them. Enjoy!